PRESENTAZIONE BOARD EXECUTIVE

## CONTESTO BOARD
COMPOSIZIONE BOARD: [background membri + expertise areas]
MEETING CONTEXT: [quarterly review/special session/crisis management]
TIME ALLOCATION: [slot tempo disponibile per presentation]
DECISION REQUIRED: [approval/input/information only]
FOLLOW-UP ACTIONS: [cosa serve post-meeting]

## STRUTTURA PRESENTAZIONE

### SLIDE 1-2: EXECUTIVE SUMMARY
- Business performance headline (beat/meet/miss expectations)
- Key strategic accomplishments period
- Critical issues requiring board attention/decision
- Financial summary: revenue, profitability, cash position
- Outlook e guidance update

### SLIDE 3-5: BUSINESS PERFORMANCE DEEP DIVE
- Revenue breakdown per segment/geography
- Key performance indicators trend analysis
- Competitive position e market share evolution
- Operational metrics e efficiency improvements
- Customer satisfaction e retention metrics

### SLIDE 6-8: STRATEGIC INITIATIVES UPDATE
- Progress su strategic priorities approvate
- Resource allocation e ROI achieved/projected
- Timeline updates e milestone achievement
- Strategic pivots o course corrections rationale
- Market opportunity evolution e response strategy

### SLIDE 9-10: RISK MANAGEMENT & GOVERNANCE
- Risk register update: new risks, mitigation progress
- Regulatory compliance status e updates
- Cybersecurity e data protection updates
- ESG progress e stakeholder impact
- Crisis preparedness e scenario planning

### SLIDE 11-12: FINANCIAL OUTLOOK & ASKS
- Financial projections: next quarter e full year
- Capital requirements e investment priorities
- Board decisions needed: approvals, guidance, support
- Resource needs: talent, technology, market expansion
- Shareholder communication recommendations

## COMMUNICATION PRINCIPLES
- Lead con business impact, non operational details
- Quantify tutto: metrics, timelines, resource needs
- Present options con clear recommendations
- Address risks proactively con mitigation plans
- Frame narrative attorno a long-term value creation

## OUTPUT RICHIESTO
- Slide deck con speaker notes
- Executive summary one-pager
- Financial appendix con detailed metrics
- Risk register update
- Action items e decision matrix

Crea presentazione concisa ma comprehensive che enabling informed board decision-making.

Q3 BOARD PRESENTATION - STRATEGIC COURSE CORRECTION

## EXECUTIVE SUMMARY
**HEADLINE:** Q3 revenue €4.6M (vs €5M target), strategic pivot required per accelerate growth
**KEY ACCOMPLISHMENT:** Customer retention 95% (industry best), product-market fit validated
**BOARD DECISION:** Approve €2M investment in sales acceleration + geographic expansion
**FINANCIAL STATUS:** 18 months runway, path to profitability by Q2 2025

## PERFORMANCE ANALYSIS - CONTEXT CRITICAL

**REVENUE MISS BREAKDOWN:**
- Enterprise: €2.8M (+15% vs Q2) ✅ On track  
- SMB: €1.8M (-12% vs target) ⚠️ Primary issue
- INSIGHT: SMB churn increased 40% due to economic pressures

**LEADING INDICATORS POSITIVE:**
- Pipeline: €8M qualified (highest ever)
- Product usage: +35% engagement 
- NPS Score: 72 (vs industry 31)
- CONCLUSION: Product excellence confirmed, go-to-market needs adjustment

## STRATEGIC PIVOT PROPOSAL

**ROOT CAUSE ANALYSIS:**
- SMB market contracting (economic headwinds)
- Enterprise sales cycle lengthening but deal size growing
- Competitive pressure in mid-market segment

**STRATEGIC RESPONSE:**
1. **ENTERPRISE FOCUS:** Double down on >€50K deals (higher retention, expansion)
2. **GEOGRAPHIC EXPANSION:** EU market entry (validated demand, less competition)  
3. **PRODUCT PLATFORM:** Multi-product strategy per increase ARPU

**INVESTMENT REQUEST: €2M over 6 months**
- Sales team: €1.2M (4 enterprise AEs + 2 SEs)
- EU expansion: €500K (legal, localization, partnerships)
- Product development: €300K (platform capabilities)

**PROJECTED IMPACT:**
- Q1 2025: €6M revenue (+30% vs Q3)
- Path to €30M ARR by end 2025
- Gross margin improvement: 75% → 82%
- Break-even: Q2 2025

## RISK MITIGATION

**EXECUTION RISKS:**
- Talent acquisition in competitive market
- MITIGATION: Pre-identified candidates, competitive packages

**MARKET RISKS:**
- Economic downturn affecting enterprise spending
- MITIGATION: Focus on ROI-positive products, flexible pricing

**COMPETITIVE RISKS:**
- Large players entering our space
- MITIGATION: Speed of execution, customer lock-in through platform

## BOARD ASKS

**IMMEDIATE APPROVALS:**
1. €2M investment approval per strategic pivot
2. EU subsidiary establishment authorization  
3. Executive compensation adjustment per talent retention

**ONGOING SUPPORT:**
1. Network introductions per enterprise prospects
2. Strategic partnership opportunities
3. Next funding round timing discussion (12-18 months)

**SUCCESS METRICS (to review Q1):**
- Revenue run rate: €6M/quarter
- Enterprise deals: >€50K average
- EU market: First €500K ARR
- Team scaling: 15 new hires integrated